La Calma Educa
Educational platform for conscious parenting and nonviolent communication
Overview
A professional educational platform dedicated to conscious parenting and nonviolent communication (CNV). The site serves as a content hub with articles, workshops, and resources for parents seeking mindful approaches to child-rearing. SEO-optimized architecture drives organic discovery. Features practice groups, individual sessions, and workshop showcases with client testimonials.
The client had valuable content scattered across social media and PDFs, with no centralized online presence. They needed a professional platform that would rank well in Spanish-language search results for conscious parenting topics, while being easy to update without technical knowledge.
We built a content-first Next.js site using MDX for rich, interactive articles that the client can write in a familiar format. The architecture is heavily optimized for SEO: static generation for fast load times, structured data markup, semantic HTML, and a content hierarchy designed around high-value search terms. A clean, calming design reflects the brand's philosophy.
The site ranks on the first page for multiple Spanish-language conscious parenting keywords. Organic traffic has grown steadily, replacing the client's previous reliance on social media. Workshop sign-ups increased significantly through the integrated booking system.
Key Features
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